Inside the Toybox: Mattel Films Logo Unwrapped

LOCATION

Sydney
Los Angeles

CLIENT

Mattel Films

VERTICAL

Digital

CREATIVE

PRODUCTION

POST–PRODUCTION

Told through the voices of Mattel's C-Suite leadership, world-renowned composer, Brian Tyler, and Trailer Park Group’s technical directors,  this behind-the-scenes look at how Mattel Films' first theatrical logo came to life reveals the intricate creative process, innovative vision, and collaborative efforts that transformed a simple concept into a captivating cinematic experience.

From initial concept development to meticulous editing and sound design, BL Projects pieced each element with precision. Expertise in visual effects and seamless integration of the film’s score brought the project to fruition, setting the stage for Mattel's exciting venture into the world of film entertainment. And we won a Silver Telly!

“We are very proud of our work on Inside the Toybox: Mattel Films Logo Unwrapped.

The recognition of The Telly Awards is a welcomed, yet humbling, validation of our creative vision and dedication to storytelling excellence.”

— Brandon Lingle

Founder & Executive Producer, BL Projects